We just posted about Nike's 'greening' design initiatives but is it really becoming green or is it just greenwashing (because everyone knows that a green image makes alot of dough these days)? A TMT favorite blog, Treehugger, is always calling people out for frontin'. Today I caught an interesting article on what they've dubbed 'greenhushing.' You can check it out here.
Monday, March 3, 2008
Too much green?
We just posted about Nike's 'greening' design initiatives but is it really becoming green or is it just greenwashing (because everyone knows that a green image makes alot of dough these days)? A TMT favorite blog, Treehugger, is always calling people out for frontin'. Today I caught an interesting article on what they've dubbed 'greenhushing.' You can check it out here.
Subscribe to:
Post Comments (Atom)
Posts
No comments:
Post a Comment